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J Baustian commented on Betrayed by the Zeitgeist she once channeled, Tina Brown invokes it one last time

A newsweekly, if it is to succeed, must appeal to the broadest spectrum of readers. But Newsweek has been driving away subscribers for at least two decades. (Time Magazine, too) The main reason for a newsweekly is news, with more analysis than one gets in a daily newspaper in its print or online editions. But Newsweek tried to turn itself into a journal of opinion, left-leaning opinion, so right there about two-thirds of former and potential readers lost interest.

Posted on December 23rd, 2012 10:26pm