Playbook: ‘Why the rich are freaking out;’ city to get more female firefighters

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POOR THEM – “Why the rich are freaking out,” by Ben White, author of Politico’s “Morning Money”: “The co-founder of one the nation’s oldest venture capital firms fears a possible genocide against the wealthy. Residents of [the] Upper East Side say the progressive mayor didn’t plow their streets as a form of frosty revenge. And the co-founder of Home Depot recently warned the Pope to pipe down about economic inequality. … Economists, advisers to the wealthy and the wealthy themselves describe a deep-seated anxiety that the national … mood is turning against the super-rich in ways that ultimately could prove dangerous and hard to control. … On a practical level, the wealthy are jumping at shadows. … Much of the current anxiety is also driven by the precarious nature of the recovery.” http://goo.gl/uEANW1

--MILLIONAIRES FOR PRE-K -- Real estate developer Bruce Ratner, in an interview with Bloomberg TV, said: “Well, it’s just a minimum amount of money. The city increased city taxes for nine years under Giuliani and Dinkins for cops. We’re going to now talk about increasing taxes less than that for education. And, pre-K, there’s such evidence that pre-K increases graduation rates…He told actually something which is very direct. It’s going to have to come from people like me. I don’t mind it – I can afford it.” Watch at 3:44: http://goo.gl/YRTGb3

MEDIA BACKSTORY -- “The Times' video dilemma,” by Capital’s Joe Pompeo: “Early last year, The New York Times was making its first big sales push since revving up its digital video strategy, and it locked down two large upfront deals … Acura [and] Microsoft … Both deals guaranteed … a ‘ton’ of placement at the beginning of nytimes.com videos, according to a person familiar with the transactions, who said the deal with Acura was worth more than $1 million and Microsoft north of $500,000. … [B ]y springtime, it had become apparent that the Times wouldn't be able to deliver on both of these buys. There simply wasn't enough video to go around. …[H]undreds of thousands of dollars went unbilled.” http://goo.gl/Wtfr7d

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3 DAYS TO SUPER BOWL – SUPER BOWL INVADES MANHATTAN -- Terry Lefton of Street & Smith’s Sports Business Journal: “Unable to secure the Javits Center for its annual NFL Experience fan fest, the NFL instead was forced to move much of its sponsor activation to Super Bowl Boulevard, 13 blocks of Broadway between 34th and 47th streets. The area will be open … through Saturday from noon to 10 p.m. and will feature interactive games, player appearances and concerts, and a 60-foot-tall toboggan ride sponsored by GMC. Eleven league sponsors will be involved in Super Bowl Boulevard, including Papa John’s sampling free pizza and McDonald’s handing out gratis coffee to frigid fans. … [Pepsi’s]10,000-square-foot dome over a portion of Bryant Park will include celebrity chefs, performances by contemporary musicians and Broadway performers, art and concerts. …

“Time Warner Cable[’s] … 45,000-square-foot ‘TWC Studios’ installation over three stories in the Meatpacking District will showcase many of the cable provider’s content partners. Around 25,000 customers will see interactive displays for partners such as HBO’s ‘Game of Thrones,’ ESPN’s ‘SportsCenter,’ History Channel, Food Network and Fox Sports 1. … For the Giving Back Fund’s annual ‘Big Game, Big Give’ Super Bowl fundraiser, [the host is] Alec Baldwin, and [tickets are] $1,500 … 90 percent tax deductible … [T]he party’s sponsor, Lamborghini, is using cranes to hoist two $500,000 vehicles atop the 12-story Tribeca rooftop event space. http://goo.gl/d6O6xA

--NO SNOW FORECAST: “It appears MetLife Stadium won't be covered in snow … It'll still be plenty cold on Sunday, but the bone-chilling temperatures many were concerned about might not be too much of a worry … Sunday's high temperature is expected to be 38 degrees -- which would make it the coldest of the 48 Super Bowls. With the opening kickoff scheduled for about 6:30 p.m., the mercury could drop into the 20s by the time the game ends. ‘I was expecting unbearable cold,’ Broncos safety Duke Ihenacho said. ‘It'll be cold, but it's nothing we haven't seen in Denver.’” --AP

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MAPPING WEALTH -- “Where America's Wealthiest Suburbanites Live,” by Dorothy Gambrell, a contributing graphics editor for Bloomberg Businessweek: “In the New York metropolitan area, the greatest concentration of top earners live in New Jersey. In Bergen County, … the median household income was $84,255 in 2012.”

--“Average median household income by miles outside the city center” … Lowest (7 mi.): Palisades Park, N.J.; Forest Hills, Queens; Brooklyn; Newark … Highest (19 mi.): River Vale, N.J.; Garden City, Long Island; Highlands, N.J.; Summit, N.J. http://goo.gl/j4OtQr

THE TABS: Daily News, “CURTIS SLEAZ-WA: Slept with pol mistress night before nups: suit” … Post, “GIANT RIP-OFF: NFL BOMBSHELL -- Big Blue sold fakes – lawsuit” … amNewYork: “ON DEFENSE: Super Bowl security – Officials go on high alert, especially near rails.”

A LITTLE LATE-- Capital’s Azi Paybarah: Backing down from his originally defiant statement, Rep. Michael Grimm has apologized to NY1 reporter Michael Scotto over the phone for physically intimidating him on air. “I accepted his apology and I think we’re going to move on from here,” Scotto told Capital, adding that the Staten Islander’s words seemed “sincere.” http://goo.gl/HFwPbA

-- Consequences? -- Capital’s Sally Goldenberg: “Asked if the House should sanction Grimm, the mayor replied, ‘absolutely.’ ” http://goo.gl/T5S5h3

-- Grimm’s checkered history -- New York’s Joe Coscarelli: “Grimm fulfills ‘the worst stereotypes about Staten Island’ In addition to the ongoing investigation of the congressman’s campaign finances which prompted him to intimidate Scotto, the former Marine, FBI agent, and Wall Street banker, has a checkered history that includes his allegedly brandishing a gun at a nightclub.” http://goo.gl/cRhWIo

--Grimm talks like a gangster, with whom he kept company while working as an undercover agent:Times’ Michael Powell: http://goo.gl/dQFIAq

-- WATCH -- Reporters chase the chastened representative down: http://goo.gl/FnJVqK

NYPD TO OPEN UP:

--Hit-and-run data -- amNewYork’s Dan Rivoli: The Transportation Committee unanimously voted to override a Bloomberg veto of a bill that would require the NYPD to publish data from hit-and-run incidents. Bloomberg’s veto message warned about draining police resources. The full council is expected to pass the bill February 4. http://goo.gl/h6gcT8

--Park crime data -- Capital’s Azi Paybarah: “The Council's public safety committee voted 11-0 to override the veto of a bill to require enhanced reporting of crime statistics in city parks. Former mayor Michael Bloomberg had vetoed the bill, which would require the New York Police Department to report statistics for crimes at parks larger than one acre.” http://goo.gl/lYCU00

CHANGING CITY -- “NYC female firefighters trying to boost numbers,” by AP’s Colleen Long: “There are only 37 women out of 10,500 uniformed firefighters in New York City, about a third of 1 percent … But that number is expected to grow after a record number of women took the latest exam following heavy recruitment spurred by a court order two years ago. Six women entered the fire academy just this week. … In New York, which has the nation's largest fire department, the FDNY is under court order to hire more diverse classes, but that legal battle has focused mostly on minority men. … [O]nly about 9 percent of the firefighters are black or Hispanic, though more than half its residents identify with a racial minority group. …

“Of the latest class of 319 probationary firefighters that entered the academy this week, 46 percent are minorities. … New York's written test is given every four years. Depending on scores, test-takers are asked back for a physical fitness exam and finally for slots in the academy -- usually about 300. The 42,161 would-be firefighters who took the most recent fire exam were the most diverse group ever -- nearly 46 percent were minorities. And nearly 2,000 women took the written test -- the most ever.” http://goo.gl/zf4nSX

SCOOP – Newsday (with cover tease), “Kathleen Rice to seek Carolyn McCarthy seat in Congress,” by Paul LaRocco: “Nassau District Attorney Kathleen Rice said Wednesday that she will run for Congress to replace nine-term incumbent Carolyn McCarthy, ending weeks of speculation -- and courtship -- by national Democrats. Rice said that if elected, she would continue McCarthy's work to reduce gun violence, and also focus on issues that include immigration reform, human sex trafficking and small-business aid.” http://goo.gl/WGerFY

NUMBER OF THE DAY: Families submitted 27,680 applications since the charter school application was made available earlier this month, compared to 17,719 applications submitted by Jan. 31 of last year.

HAVE YOU SEEN OUR BILL TRACKER? It’s your daily guide to the flow of the New York State Legislature. Of the thousands of bills pending in the Assembly and Senate, Capital is flagging items significant interest or controversy, as well as some of the quirkier measures. Every morning we'll offer an update featuring the day's active lists and any movement of our flagged legislation. http://goo.gl/j1WDcs

TRUMP WATCH: Donald Trump, who says he is seriously considering a run for governor, now says he won't run if Westchester County Executive Rob Astorino formally announces a challenge to Gov. Andrew Cuomo. “I wouldn't waste my time,” Trump said. http://goo.gl/eM9Nu9

THE TALK OF WALL STREET – “Subprime Called Safer[:] Makes Comeback as 'Nonprime,’” by Bloomberg’s Kathleen M. Howley: “Today’s purveyors of subprime call the loans ‘nonprime’ and require as much as 30 percent down … About $3 billion of subprime mortgages were made in the first nine months of 2013, matching the year-earlier period, according to Inside Mortgage Finance … In 2005, subprime originations reached $625 billion. … Investors are taking a pass on subprime for now. Lenders have to either hold onto their loans or sell them to private equity firms.” http://goo.gl/LYKNz2

--“Wall Street Finally Realizes the Taper Is for Real,” by Matthew Philips, an associate editor for Bloomberg Businessweek in New York: “So the Federal Reserve is doing exactly what it said it would do … Given this is the second time in two months the Fed announced a reduction in its massive, five-year quantitative easing policy, it’s fair to say that the dreaded taper is now in full-swing. At this pace, the program will end before the year is up. The U.S. economy and, more importantly, the stock market will have to stand on their own. Apparently, after more than a year of speculation, someone just told Wall Street. … [T]he Fed sees enough strength in the U.S. economy to continue pulling back.” http://goo.gl/uQfCKo

THE HOME TEAMS -- Capital’s Howard Megdal: Deron Williams has been coming off the bench for the surging Nets, but that, predictably, is about to change: http://dlvr.it/4pgwCS

--It only took a half-season of abject failure on offense and an injury to three power forwards, but the Knicks are finally back to the two-point guard, Camelo Anthony at power forward system that allowed them to win 54 games last year.

--Mets GM Sandy Alderson sounds like he's about finished with his off-season moves.

#UpstateAmerica: For the second time in less than a year, a Capital Region newspaper is inaugurating a new printing press. http://goo.gl/ABFW44

TEA LEONI AS ‘MADAME SECRETARY’ -- Entertainment Weekly’s James Hibberd: “The Jurassic Park II and Tower Heist actress has landed the title role in the network’s Madam Secretary, playing the U.S. Secretary of State. The logline: ‘About the personal and professional life of a maverick female Secretary of State as she drives international diplomacy, wrangles office politics and balances a complex family life..’” http://goo.gl/r25QlU