Capital news: We’re relaunching on Dec. 3

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Capital's new logo. (Designed by Randi Hazan.)
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Friends, 

For the past ten weeks, we have been working hard on some exciting new projects. We're excited to show you what we've created. 

Below, you'll find the full text of a press release our company distributed this morning, announcing:

- Our new site design will launch on Dec. 3.

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- We are launching Capital Playbook, our daily morning email formerly known as "Briefing," this Thursday. Don't worry, if you've already signed up for "Briefing," you'll keep receiving it every day. If you haven't signed up for it yet, you can do so here.

- Our subscription service, Capital Pro, including breaking news alerts, exclusive content, and early morning newsletters, will also be unveiled on Dec. 3.

While our new team of more than a dozen talented, hard-working reporters and editors is filling your Twitter, Facebook, and RSS feeds with breaking news stories, our website developers, Alley Interactive, and designer, Randi Hazan, have been working with us to create a new Capital experience. We can't wait to show you what's coming next month.

You can read the press release below:

CAPITAL NEW YORK TO RELAUNCH ON DEC. 3

Coverage Areas, Early Launch of ‘Capital Playbook,’ New Hires Announced

New York, N.Y. – Capital New York, the online news publication recently acquired by POLITICO Publisher Robert Allbritton, announced today that it will relaunch on Tuesday, Dec. 3, with more journalists, enhanced coverage, must-read newsletters and a redesigned website.

With a commitment to producing news for and about the people and institutions that shape New York, Capital will focus sharply on the power trio of City Hall, Albany and the media industry. The publication will drive the conversation with the same high-impact, high-velocity journalism that has made POLITICO Washington’s indispensable news source.

“New York has a hunger for better coverage,” said Capital New York CEO Jim VandeHei, who was also recently named CEO of POLITICO. “We have hired some of the best journalists in the industry to disrupt the competition and deliver essential coverage to the most powerful people in the state.”

Capital will maintain a robust free site, but the majority of Capital coverage will be exclusive to “Pro” subscribers.  There will be three Pro subscription services available around Capital’s core coverage areas. City Hall Pro, Albany Pro and Media Pro will bring subscribers minute-by-minute reporting, comprehensive analysis, customizable news alerts, exclusive early-morning newsletters and subscriber-only events. These Pro offerings will be free until early next year.

This Thursday, Nov. 21, Capital will debut “Capital Playbook,” a free early-morning newsletter modeled after the must-read POLITICO Playbook. It will be written by Capital reporters Azi Paybarah and Jimmy Vielkind with POLITICO’s Mike Allen, who made POLITICO Playbook a vital part of the morning routine for anyone who cares about D.C. Emailed Monday-Friday, Capital Playbook will be full of scoops and storylines for knowledgeable New Yorkers. The National Retail Federation has signed on as the launch sponsor of Capital Playbook and exclusive advertiser for the rest of 2013. Early sign-up is available here.

“Longtime readers have already seen the increase in the breadth of our coverage on media and politics; soon they'll also see some of the new products we've been working on with our new staff over the past two months," said Capital co-founder Tom McGeveran. "These reporters and editors are bringing the house down in the dress rehearsals, and we can't wait for the big premiere."

McGeveran and co-founder Josh Benson will continue to lead the publication’s editorial coverage as co-editors. Benson will oversee City Hall and Albany coverage, while McGeveran will oversee media coverage and production. Capital’s Gillian Reagan will be managing editor with Peter Lettre, formerly of the New York Observer, as production editor.

Political coverage will be edited by Capital veteran Reid Pillifant and former Daily News editor JoAnne Wasserman.

The City Hall team includes veteran Capital reporters Azi Paybarah and Dana Rubinstein, as well as Sally Goldenberg, Eliza Shapiro, Gloria Pazmino and Dan Goldberg, who join Capital from the New York Post, The Daily Beast, NY1 and the Star-Ledger, respectively.

The Albany bureau is headed up by Jimmy Vielkind, recently of the Times Union, and currently includes Scott Waldman, Jessica Bakeman and Jessica Alaimo, who formerly reported for the Times Union, Gannett and the Rochester Democrat and Chronicle.

Veteran Capital media reporter Joe Pompeo leads Capital's media coverage, with Matthew Lynch, recently of WWD; Alex Weprin, formerly of TVNewser; Nicole Levy on magazines and Johana Bhuiyan covering digital media.

The relaunched Capital website will include an updated design, responsive interface and streamlined navigation. The new site will debut at www.capitalnewyork.com on Dec. 3.

Media Contact: Gillian Reagan, gillian@capitalnewyork.com

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