Bloomberg Media taps Josh Tyrangiel to lead TV

bloomberg-media-taps-josh-tyrangiel-lead-tv
Richard Turley and Josh Tyrangiel at work. ()
Tweet Share on Facebook Share on Tumblr Print

Alex Weprin

Follow: feed

Bloomberg Media is temporarily moving Bloomberg Businessweek editor Josh Tyrangiel off of the magazine to help shape its television content, according to an internal memo obtained by Capital New York.

According to the memo, which was first published by Daily Intel, Tyrangiel will work directly with Bloomberg Media C.E.O. Justin Smith and chairman Andy Lack.

“Josh will help with all aspects of the strategy process, with a special focus on thinking through our plans for television,” Smith wrote. “Effective immediately, the US TV group will be report directly to Josh.”

Bloomberg TV has long differentiated itself from its TV competitors CNBC and Fox Business by being wonkier and more in-depth on financial issues. Tyrangiel, meanwhile, has broadened the focus and the audience for Businessweek. While Bloomberg TV has made some efforts to expand its programming, namely with broader-reaching unscripted primetime shows, its dayside content has been consistent since it launched in 1994.

MORE ON CAPITAL

ADVERTISEMENT

The memo ends with Smith noting that Tyrangiel will also be tasked with turning “our strategy for Bloomberg Media due early next year into a cohesive narrative.”

As for Bloomberg Businessweek’s immediate future:

“In his absence Businessweek’s all-star team of creative partners including Romesh Ratnesar, Ellen Pollock, Brad Wieners, Richard Turley, Janet Paskin will keep the magazine humming,” Smith wrote.

Bloomberg TV the only business channel not rated by Nielsen, but also the only channel to stream for free online.

The full memo:

TO: ALL BLOOMBERG MEDIA STAFF

FROM: JUSTIN B. SMITH

RE: JOSH TYRANGIEL

Dear Colleagues:

I wanted to reach out to all of you to provide a quick leadership update related to Bloomberg Media Group's 100-day strategy exercise, which we formally initiated three weeks ago. As you know, we’re conducting this process internally — no outside consultants or strategists — because I believe in the talent and ideas that exist within our ranks.

To lean more heavily on that talent and make sure all of our voices are being heard, I’ve asked Josh Tyrangiel to detach from Bloomberg Businessweek and join me and Andy full-time through the end of the year. Josh will help with all aspects of the strategy process, with a special focus on thinking through our plans for television. Over the last four years, Josh has transformed Bloomberg Businessweek into a must-read with a fresh voice, personality and perspective. Josh and his team’s approach to storytelling have made Businessweek the destination for intelligent conversation around global business. In short, he’s taken the essence of Bloomberg and transformed it into a successful, influential consumer brand. In his absence Businessweek’s all-star team of creative partners including Romesh Ratnesar, Ellen Pollock, Brad Wieners, Richard Turley, Janet Paskin will keep the magazine humming.

Effective immediately, the US TV group will be report directly to Josh.

In advising me more broadly on television and the Media Group, Josh will also be our writer in residence as we turn our strategy for Bloomberg Media due early next year into a cohesive narrative (we couldn’t ask for someone more over-qualified).

Justin